A spectacular pastel blue shell egg has launched and it’s sensational! The new, all British egg has been created, developed and produced on site at LJ Fairburn & Son. With a vibrant golden yolk and rich luxurious taste, the egg has been acclaimed the ‘perfect egg’ since achieving a Great Taste Award.
The British Blue® hen is bespoke with 100% British origin, hatched, hand reared and housed in higher welfare free range housing all on UK soil.
Fairburn’s have worked closely with top geneticists to develop the correct genetics, to hatch, rear and nurture these new hens into the beautiful, opulent egg layer that she is today. Fed on a bespoke natural diet, milled on-site and developed after 2 years of rigorous taste tests, the feed consists of a grain mix with extracts from brightly coloured flowers which delivers a superbly rich tasting natural golden yolk.
The British Blue® Egg has already hit retail shelves in supermarket chains Aldi Specially Selected and Sainsbury’s Taste the Difference premium own label egg ranges. Fairburn’s own branded, great taste product has also featured in Costco as a special limited edition line. This award-winning egg adds a new line to the Fairburn family’s portfolio and fills a gap in the speciality market by offering retailers an egg with true provenance and taste differentiation.
“Absolutely delicious, rich and creamy yolk with bags of flavour”
“Can’t really say much more but a perfect egg for us”
“A truly perfect egg. How lovely to be reminded of simple perfection.
We guess these hens have a fun life!”